Add Yahoo as a preferred source to see more of our stories on Google. Elaine Irwin, looking ageless as always. (Photo Getty Images) Supermodel Elaine Irwin, who was the face of Almay — appearing in ...

Almay has revealed actress, screenwriter and producer Rashida Jones as its first Almay Insider. The newly created role follows the announcement earlier this summer of a campaign called Reveal the True ...

Almay is set to once again update its brand following an image overhaul in the past two years that aimed to appeal to a millennial audience, according to WWD.com. The Revlon-owned company is now set ...

It’s a Fenty Beauty kind of world, and it seems many other cosmetics brands, even long-standing names like Revlon and Maybelline have found themselves at the mercy of the Rihanna-created brand. Fenty ...

NEW YORK--(BUSINESS WIRE)--Almay, the first doctor-tested hypoallergenic, fragrance-free cosmetics line, announced today that supermodel Elaine Irwin will be the new face of its latest makeup ...

You’ll find lots of people who will tell you that the one makeup product they can’t live without is concealer, maybe mascara. I beg to differ. My desert island must-have? Blush. Nothing makes me look ...

Advertising watchdog truthinadvertising.org (TINA.org) has filed a complaint against Revlon in response to its Almay Simply American marketing campaign. TINA.org said that more than 95% of Revlon’s ...

Almay is one of those beauty names that carries a legacy. The brand has been around since chemist Alfred Woititz and dermatologist Dr. Marion Sulzberger dreamed up the line as a solution to Alfred's ...

“We believe that Almay is perfectly positioned to capitalize on the growing natural trend by offering the mass retail market a no-compromise, natural collection of color cosmetics that delivers the ...