Michael Jordan was originally pitched “Black Mamba” nickname during Air Jordan 19 campaign before it became synonymous with ...

How Michael Jordan’s secret fear of snakes paved the way for Kobe Bryant to adopt and define the iconic Black Mamba persona.

Throughout Kobe Bryant's legendary NBA career, he became known as the "Black Mamba". A black mamba is a highly venomous snake that's considered a cold-blooded killer: Exactly what Bryant wanted to be, ...

Michael Jordan was the original “Black Mamba,” according to a new story in ESPN.

Nike tried to brand Jordan as “Black Mamba” in 2002, but his fear of snakes killed the campaign. Kobe later embraced the nickname, making it iconic in sports history.

Back in 2002, Nike created a whole campaign around Michael Jordan and the black mamba, only to learn MJ hates snakes ...

The black mamba is native to Africa. Its reputation as the world's most dangerous snake has made it infamous worldwide. Photo: Getty Images Few snakes have a reputation as dazzling as the Black Mamba.

A breakthrough study at The University of Queensland has discovered a hidden dangerous feature in the venom of the Black Mamba – one of the most venomous snakes in the world –helping to explain why ...