Great Clips’ recent promotion featuring Kirk Cousins and Jesse Palmer drove an 11.6% increase in sales. The salon’s new VP of ...

Fresh Step saw Valentine’s Day as an opportunity to stand out to consumers by encouraging them to celebrate by looking for cats, not dates.

Land O’Lakes, a multi-billion-dollar cooperative of farmers, sponsors a stock image collection and launches a toolkit for the entertainment industry to help portray rural America as a vibrant ...

A look at Oura's wearable story at the Olympics and how it’s approaching segmentation across various global markets.

We spoke with L'Oréal's Chief Creative Officer Adam Kornblum about CeraVe's viral skincare campaign featuring NBA superstar ...

Jasper's “The State of AI in Marketing 2026" report details how marketers roles have shifted, where ROI is more difficult and how companies plan to invest.

Joolies’ top marketer shares how the brand shook up a quiet category and now boasts 46% year-over-year sales growth.

Chief marketing officers from True Religion, Shutterfly and Rambler weigh in on the importance of taglines in marketing campaigns.

St. Jude is returning to the Super Bowl with a different focus. Here's how it hopes the Big Game will help achieve its goals.

Milani CMO shares insights into the brand's new campaign ‘What’s Inside Is Everything’ and why it reformulated one of its staple products.

The 2016 trend on social media reveals how people are searching for connection right now — and how nostalgia can resonate when brands tap into it.