KFC Singapore launches its 'Smoky kecap manis' campaign for Ramadan, combining a limited-time menu, portable sauce bottle and ...
Kantar Media has unveiled a new brand identity, rebranding as Fifty5Blue following its separation from Kantar Group and ...
Sporting goods retailer Decathlon Singapore has promoted Nathaniel Gregory to the role of CEO, marking the first time a Singaporean has held the position, the company told MARKETING-INTERACTIVE.
UNIQLO has tapped Emma Raducanu, Britain’s top-ranked female tennis player and 2021 US Open winner, as its newest global brand ambassador.
NIHI Rote & Hospitality Academy has appointed Petrie PR as its public relations partner, overseeing communications across Indonesia, key Southeast Asian markets including Singapore, Chinese Mainland, ...
Milieu Insight has appointed Cindy Pang (pictured) as chief executive officer (CEO), Southeast Asia, effective immediately, as the market research and data intelligence firm sharpens its focus on ...
Coach is tapping into Gen Z’s hunger for authentic self-expression with its Spring 2026 campaign, “Explore your story”. Shaped by global listening and co-created with communities from the United ...
The Consumers Association of Singapore (CASE) and the Competition and Consumer Commission of Singapore (CCS) have not received complaints about misleading or false advertisements using AI-generated ...
This month, MARKETING-INTERACTIVE is running its Women Who Lead podcast series in conjunction with International Women’s Day, spotlighting female leaders across the region’s agency landscape. The ...
The Central Provident Fund Board (CPF) has appointed GOVT VCCP as its integrated marketing agency, marking a significant step in the board’s efforts to strengthen its communications and engagement ...
FairPrice Group has appointed Rajiv Singh as head of FPG ADvantage, the omnichannel retail media network’s newly created business unit. The move signals the supermarket giant’s intent to scale its ...
Luxury ocean travel brand Explora Journeys has unveiled a new global campaign positioning itself as a “hotel without an address”, as it looks to challenge traditional perceptions of cruise travel.