Vポイントの購買・行動データを用いたデータベースマーケティングを提供するCCCMKホールディングス（本社：神奈川県横浜市）は2026年2月24日、データ分析とAI開発のための基盤を刷新した取り組みを発表した。日鉄ソリューションズ（NSSOL）の支援の下、データ分析基盤「Dataiku」を全社導入し、定型分析作業の効率化や営業部門のセルフサービス分析環境の整備を図っている。

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