Overview: AI-powered marketing analytics tools enable brands to move beyond basic reporting and leverage predictive insights, automation, and real-time optimiza ...

Understanding your customers when there’s only a handful isn’t too difficult. But as your company grows and the number of customers expands rapidly, it can be overwhelming to keep up with the change.

CEO of InfluxData, a leading time series platform, board member for One Heart Worldwide and board advisor for Lucidworks and The Fabric. In the current global business landscape, data-driven ...

1. What is predictive analytics? Predictive analytics is a method of using data to make predictions about future events or behavior. It can be used in a number of different fields, including marketing ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Phil Goldstein is a former web editor of the CDW family of tech magazines and a veteran technology journalist. He lives in Washington, D.C., with his wife and their animals: a dog named Brenna, and ...

The Pegaworld conference in Las Vegas last week gave an insight into the opportunities of computer-based decisioning engines. Paul Lidgerwood examines the future of fast, predictive and automated real ...

Last week saw a number of interesting events in Europe, including Big Data Spain in Madrid and GOTO in Berlin. Both had presence from key industry figures and organizations, were well-attended (in the ...

In today’s competitive real estate market, data is king. But, if you’re not utilizing the Internet of Things (IoT) and analytics to run your business more efficiently, you’re missing out on a major ...

Predictive maintenance and digital twin technologies use real-time aircraft data and advanced analytics to help MROs increase ...